Have a fun dive
Discover, explore and share wreck diving experiences.
What is aivim?
A digital platform designed for wreck diving enthusiasts.
It brings together locations, history and community in one place, making it easier to discover and explore dive sites.
The project was born from the lack of well-designed, accessible platforms in this niche, where most existing resources were outdated or difficult to navigate.
Visual concept
The visual identity is inspired by the underwater environment — depth, contrast and light.
A modern and immersive system designed to enhance clarity while evoking exploration.
Designed to reflect movement and immersion.
Subtle cuts in the letterforms evoke the feeling of diving, while the “A” symbol works as a locator and standalone icon.
The logotype
Colors + Tiypography
Alice Grey
Deep Sky Blue
Dodger Blue
HORATIO DMontserrat bold
Horatio dMontserrat light
Bright Pink
White
User Interface elements
Final product
Aivim was designed as a complete visual ecosystem, extending across digital platforms, social media and printed applications.
What did I use?
Procreate — Figma — Adobe InDesign — Adobe Illustrator — Adobe After Effects — Adobe Premiere — HTML/CSS
